About Me
Deepak Jha | Creative Growth Marketing Strategist
Hello! I'm Deepak Jha — a strategic marketing leader with 12+ years of experience driving brand growth, audience engagement, and measurable business outcomes across B2B and B2C sectors.
My expertise spans cultural strategy, content ecosystems, integrated advertising, and full-funnel performance marketing. I develop marketing programs that connect deep consumer insights with creative storytelling and data-driven execution.
I've crafted TVC scripts, radio jingles, magazine ads, and managed live events, integrating traditional and digital channels to build cohesive brand narratives that resonate culturally and deliver business impact.
Strengths
- Scaling user bases through data-driven growth marketing
- Leveraging AI and machine learning for precision targeting
- Building and leading high-performance marketing teams
- Developing comprehensive demand generation strategies
- Pioneering growth initiatives for Gen Z and digital-first audiences
- Integrating creative ideation with strategic media planning
Whether accelerating user acquisition, optimizing marketing performance, or transforming digital strategy, I deliver innovative solutions that drive measurable growth.
Career Journey
With 15 years of overall professional experience in communications, including 12+ years in strategic marketing, digital transformation, and growth leadership, I have led cross-functional teams and built data-driven marketing strategies that drive tangible business outcomes. I specialize in B2B and B2C growth strategies, leveraging SEO, paid media, content marketing, and performance analytics to maximize ROI.
I have spearheaded marketing initiatives achieving a 30% increase in web traffic, 35% reduction in cost per conversion, and 15% improvement in lead quality. My experience spans agencies, enterprises, and fast-scaling brands, delivering revenue growth through innovative digital solutions, full-funnel marketing, and customer acquisition strategies.
As a marketing leader, I thrive on mentoring teams, optimizing processes, and aligning business goals with scalable marketing strategies. My expertise covers marketing automation, SEO, AdTech, MarTech, and data-driven decision-making. I am passionate about leveraging emerging technologies and insights to accelerate brand growth and long-term success.
Skills & Expertise
Technical Marketing & Analytics
- Marketing Automation & CRM: HubSpot, Salesforce, Monday CRM, ActiveCampaign
- Web Analytics & Attribution: Google Analytics 4, GTM, UTM Tracking, Data Studio, Looker
- Conversion Rate Optimization (CRO): A/B Testing, Heatmaps, User Journey Optimization
- AdTech & MarTech: Google Ads, Meta Ads, LinkedIn Ads, Programmatic Buying (DV360, Amazon DSP)
- E-commerce & Marketplace Growth: Amazon Ads, Shopify, WooCommerce, D2C Performance Marketing
- Lead Generation & Funnel Optimization: Multi-Touch Attribution, Retargeting, Sales Enablement
SEO & Website Growth
- Technical SEO: Core Web Vitals, Schema Markup, Log File Analysis, Site Speed Optimization
- Local SEO: Google My Business, Citation Building, Review & Reputation Management
- Content & On-Page SEO: NLP Optimization, Topic Clusters, AI Content Tools (Jasper, ChatGPT)
- Link Building & Digital PR: Guest Posting, HARO, Editorial Outreach, Backlink Audits
- SEO for B2B & Enterprise: Competitive Gap Analysis, International SEO, Multi-Domain Strategies
Business, Strategy & Leadership
- Growth & Revenue Strategy: P&L Management, Budgeting, Forecasting, KPI Benchmarking
- Stakeholder & Client Relations: C-Suite Collaboration, Enterprise Sales Enablement, Vendor Negotiation
- Cross-Functional Team Leadership: Strategy, Design, Performance Marketing, Content & Tech Teams
- Project & Process Management: Agile, Scrum, Monday.com, Jira, Asana, Process Automation
- Training & Knowledge Management: Upskilling Teams, Internal Workshops, Digital Transformation
- Integrated Advertising & Creative Ideation: TVC scripts, radio jingles, magazine ads, live events
Certifications
Technical Skills
